My very good friend Pete Doyle has been working very hard to convince this old sceptic that Social Network / Conversations / Virals are very very big and due to get bigger. Pete is one of the smartest chaps I know and a lot of what he says makes sense .. Naturally, a large percentage of what he says is so far above my head, I tend to talk to him from the second floor of my house ~ to even get close.
Pete’s a good bloke to have around .. enthusiastic and energetic, focussed and far-sighted. I am surprised he talks to me at all.
So, after a lot of prodding by Pete, I have taken my first tentative steps aboard this crazy express train .. well, with stuff like this .. you may have noticed. This morning I came across a video .. if this doesn’t help convince you Pete is right .. well .. you might as well go back to cave painting. The conversation revolution is here comrades - every business (large or small) needs to jump aboard this train too .. no .. seriously! .. because if they’re not properly engaged with their customers they are most certainly going to fail.
As Pete has told me more than once .. “customer service is not a department”. I’m getting it Pete .. I’m getting it ..
So, here’s an example of how one American-type-chap used the power of the internet to voice his disquiet with customer service. It’s a bit American, but nevertheless quite funny and a useful lesson.
http://www.youtube.com/watch?v=k32uvO-6TFI&feature=player_embedded
enjoy ..